Ü Read ☆ Hard Market Selling - Thriving in the New Insurance Era by Scott Primiano ï eBook or Kindle ePUB

Hard Market Selling: Thriving in the New Insurance Era provides them with the tools to do so. Starting with a state-of-the-industry: what’s right, what’s wrong, what needs to change, and how the changes will effect the market, the r

• Title : Hard Market Selling - Thriving in the New Insurance Era
• Author : Scott Primiano
• Rating : 4.54 (773 Vote)
• Publish : 2015-2-9
• Format : Hardcover
• Pages : 128 Pages
• Asin : B003UNLIHS
• Language :

Hard Market Selling: Thriving in the New Insurance Era provides them with the tools to do so. Starting with a state-of-the-industry: what’s right, what’s wrong, what needs to change, and how the changes will effect the market, the reader is challenged to cast aside traditional, "legacy" presumptions, historical performance benchmarks, and antiquated selling styles and replace them with an innovative, relationship-driven client development and service strategy that promotes value delivery, integrity, and partnership. Hard Market Selling is not another "how to" book about the process of selling and servicing products.

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Hard Market Selling guides each reader down a path of self-discovery and performance improvement.

Novel as this approach will appear, it’s based on ten years of functional, hands-on field experience. There are already plenty of those, and none of them effectively weigh in with any remedies for the real-life, day-to-day struggles of the professionals in the insurance industry.

Hard Market Selling brings methods and motivation together in the context of the down-to-earth reality experienced by the average producer, underwriter, account executive, agency principal, and customer service representative. This one does just that. Now in its third printing, Hard Market Selling is available for the first time in an electronic edition.

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